Puthiyathalaimurai has been the undisputed number one Tamil news channel since its inception. Credibility, reliability and unbiased approach have been the hallmarks of the organisation. Acknowledging the role of the digital medium, Puthiyathalaimurai has established an identity for itself in the high octane digital space with the right mix of strategy, innovation and adaptation.
The digital world of Puthiyathalaimurai is built upon the corner stone strategy of “Anytime, Anywhere”. About half a million viewers visit Puthiyathalaimurai website www.puthiyathalaimurai.tv every month. Puthiyathalaimurai has been able to attract more than a million audience through its new media initiatives reaching out to more than 160 countries during any breaking news situation. The website delivers all program videos within an hour of broadcast
The Tamil diaspora spread across the globe look up to Puthiyathalaimurai for news about their homeland making it highly sought after in countries such as the US, UK, Canada, Middle East, Malaysia and Singapore to name a few.
Within less than 16 months of its launch, the Puthiyathalaimurai TV live stream APP, available in Android and Windows platform has been able to attract around 9.75 lakh downloads.